Feria Hábitat Valencia Will Challenge the Digital Era at This Year’s Fair

This September Hábitat’s international furniture and lighting fair will address the challenges within the interior design, design, contract, and architecture sectors.

Photo Courtesy of feriahabitatvalencia.com

The international trade fair’s events program focuses on the challenges of the digital era, the new uses of interior design as part of the ‘customer experience’, and the relationship between the contract sector and institutional environments.

From the 17th to the 20th, each event is set to take place at the Ágora nude while Ramón Esteve kicks off the first day with a presentation on the retrospective exhibition of his work.

The first day sessions additionally include creatives from Estudio Yonoh and Pepe García of CuldeSac, along with manufacturer Sancal. The Association of Designers of the Comunidad Valenciana (ADCV) are also set to host a discussion about the economics of design with Xavier Giner and Kike Correcher.

An architecture and contract sector session, organised by the ARQ/DECO platform, will feature Fran Silvestre, Jaime Sanahuja, Carmen Baselga, the Wannaone consultancy, Welcome Design and the Viteri Lapeña group the following day.

Midway through Hábitat’s fair, specialist trade publication Spain Contract, will explore “Interior design as the determining factor in the customer experience in the hospitality sector”, alongside Pepe Cosín, Borja García, AIDIMME’s market analyst Cristina Revert, Tobia Fait of Emuca, Julio Calvo of Andreu World and Joan Mejías, of manufacturer Mobenia.

Photo Courtesy of Hábitat

According to Hábitat, manufacturer Finsa is hosting a midday lecture about new materials and their uses in the interior design sector, with Madrid consultancy Enorme Estudio.

Two round-table discussions, organised by the Official College of Interior Designers of the Comunidad Valenciana (CDICV) will review issues regarding interior design in institutional spaces, and the relationship between design and platforms such as Instagram.

The final session will tackle the issue of trends with contributions by Pepa Casado, founder of Future-A, a consultancy specialising in researching trends and their application in product development.

Hábitat plans to have Rubén Navarro, founder of house construction company InHaus, explain the process that has given luxury homes the ability to mass produce.

Textile manufacturer DRT will address the new generation of sustainable textiles and materials’ initiative, while Senttix includes chef Martín Berasategui and Italian designer/ media personality Teresa Sapey on its stand.