Frank and Oak Workshop

The Frank and Oak clothing brand is inspired by life in the city and in nature, purposefully curated to be innovative and responsive to their clientele as well as the environment.

As a reflection of brand’s philosophy, the eco-responsible retail company received an Imperatori Design workplace makeover that maintains the atmosphere of the workshop they’d originally developed.

The journey began with the owners’ decision to remain at their original address at 160 St-Viateur E in Montréal. Working closely with their team, Imperatori Design established the groundwork that would set the pace for their revitalized space

The main entrance and its adjacent showroom introduce two zones: one focused on social gatherings and the other, more quiet and relaxed that leads onto workspaces.

Crossing the entire length of space, a pathway clearly distinguishes itself as it creates a link between the various zones. Starting with social gatherings, moving towards a lounge that acts as the entrance to the workspaces, which includes large cubes — both offices and meeting areas  — they create voluntary obstacles which slow down cadence and offer smaller, more intimate spaces.

Meanwhile, a second entrance offers an area for employee bikes to be stored and gives access to the coat and locker room.

This space is a creative workshop, with talented designers surrounded by textiles, sketches, and samples. It’s also a big photo studio and a workshop filled with clothing. The challenge at the heart of the interior design team’s discussions was to accommodate these activities and to facilitate the process in all of its many steps. The workshop now has large cutting tables, suitable workspaces, and ample clothing storage.

The Imperatori Design team welcomed the challenge of creating a workspace which is at once very Montreal: unconventional, welcoming, green, and artistic.