Fülhaus, a Montreal-based online marketplace where one can rent or buy furniture and accessory solutions geared towards the short-term rental and direct-to-consumer markets, is launching new Spring/ Summer 2021 design packages for the residential market.
Available in six new collections — ‘Nuevo 80’s’, ‘Biophilic’, ‘Dark Scandi’, ‘Grandmillenial’, ‘Classic Blue’ and ‘Light and Luxe’ — the furniture packages (referred to as “Haus-in-a-Box”) offer a variety of looks and options for short-term rental owners and residential customers.
Styled by Fülhaus’s Chief Design Officer Pierce Atkinson, each package was designed with welfare and comfort in mind. “One year into the pandemic, we’re all still feeling a little unsure about what the future may hold,” says Atkinson. “That’s why our newest collection of furniture and design pulls in trends that focus on self-care and well-being.”
Founded by Montreal-based Andria Santos in 2015 (and launched in the U.S. in early 2021) to help grow hotels, apart-hotels, and short-term rental businesses, the company’s target market is cash-strapped but design-loving millennial consumers. According to Statistics Canada, 49.8 per cent of Canadian millennials do not own homes and coupled with the price of a pre-furnished condo increasing 52 per cent over the past year, assumptions are that this is a market segment no longer interested in the idea of investing in expensive furniture or filling up landfills with cheaper, disposable alternatives for their temporary lifestyles.
Fülhaus sources its products directly from its vendors including EQ3 and Bend Goods (as opposed to sitting on its own warehouse inventory), providing customers with items beyond just furnishings (from books to bed linens to house plants). In addition to expedient drop shipping across Canada and the lower 48 states, Fülhaus’ policy of donating furniture to charitable organizations like Habitat for Humanity upon return is the company’s sustainable commitment to the circular economy and keeping disposable goods out of landfills.
