Created by Beaulieu in 1999, Your HomeStyle® (YHS) is a private labeled brand of soft and hard surface floor covering products, including carpet, engineered hardwood, laminate and vinyl. It is exclusive to Beaulieu and is available at a select group of independent retailers across North America.
YHS unique color-coded shopping system is categorized into four distinct lifestyles: Boho Chic®, Classik Elegance®, Cozy Casa® and Studio Urbano®. It is a simplified approach for today’s savvy consumers. By understanding shoppers’ taste, personal style and their current life stage, retail sales associates can quickly and easily match customers with the product collection that has the right look and feel for them. The four lifestyles are described in a way that makes the process of finding the ideal flooring products very easy.
Thirsty for spontaneity and guided by an ecological conscience, you like to keep your environment trendy. Boho Chic® is the perfect match for young adults conquering the professional world and an exciting social life!
Fulfilment, a successful career and grown-up children who’ve left the family nest (or almost!) rhyme with your reality. Classik Elegance® stands out for its sophisticated product offer that brings a high-end touch to your home.
Activities, romantic movie nights, games for friends and family and cocooning make you feel homey? With young children or pets, action is never far away and that’s why you love every cozy moment! Cozy Casa® offers durable floor coverings that will support you through the years.
Challenges, gatherings, meetings and cool activities… you live life at 100 miles an hour and that’s great! Your urban and dynamic lifestyle follows you everywhere, even when it’s up to choosing your décor. Let Studio Urbano® guide you! A selection of floor coverings that is distinguished by modern products ready to fit your environment.