MIFF 2025

The Malaysian International Furniture Fair (MIFF), Southeast Asia’s largest B2B home and office furniture trade show, recently returned for its latest edition.

The 2025 edition took place from March 1 to 4, 2025, at the Malaysia International Trade & Exhibition Centre (MITEC) and World Trade Centre Kuala Lumpur (WTCKL). The show recorded estimated on-site sales of 1.31 billion USD, a 3 per cent increase over the 2024 figures.

MIFF 2025 welcomed 742 exhibitors, marking a 3.8 per cent year-on-year growth in participation. The show featured Southeast Asia’s largest office furniture showroom and reinforced its role as the premier export platform for Malaysian wooden furniture.

Exhibitors hailed from a countries including Malaysia, Indonesia, Thailand, Vietnam, Mainland China, Taiwan, Hong Kong, Japan, South Korea, India, the United Arab Emirates, and the United States.

This year’s edition of the show attracted 19,556 trade visitors from 120 countries and regions, including 5,606 international buyers, a 3.4 per cent increase from the previous year. It drew top buyers from the United States, China, India, Japan, and Singapore. There was also a significant growth in attendance from North America including Canada and Mexico, Europe, including Türkiye, and key Asian markets.

“The growth in exhibitor numbers and the strong turnout from both local and international buyers affirm MIFF’s reputation as a key player in the global furniture market,” said Kelie Lim, general manager of MIFF. “This year’s results highlight MIFF’s continuing importance as a dynamic marketplace where global furniture professionals meet, connect, and drive growth.”

This year’s edition championed sustainability, and put a spotlight on eco-friendly designs as well as fostering industry connections. The newly enhanced MIFF Furniverse 2.0 platform also aimed to revolutionize the exhibition experience. This platform reduced paper usage while boosting efficiency through interactive floor plans, intelligent lead retrieval systems, and personalised matchmaking. The technology also connected buyers with suppliers based on their specific needs.

“The response to MIFF Furniverse 2.0 was encouraging, suggesting strong potential for digital solutions in trade show environments,” said Lim. “It also reinforces MIFF’s commitment to both sustainability and smarter business solutions.”

Exhibitors also shared their enthusiasm for the show’s global reach. Long-time exhibitor, Chris Tan from Chuanheng Furniture Products, said, “MIFF is where we launch new designs and meet global buyers. This year, we focused on modern, eco-friendly styles for Gen Y and Z. MIFF is the best platform for us to grow our export business. The buyer response has been amazing, especially from the US, India, the Philippines, and Africa. Some buyers placed orders on the spot!”

Grant Elsenpeter, co-founder and CEO of Simply Built, said, “As a first-time visitor to MIFF and Asia, I am impressed with the quality, products, and impressive range of manufacturers. It’s a fantastic sourcing hub for our e-commerce business in the U.S.”

MIFF 2026 promises an even more elevated experience. The next edition will return to MITEC and WTCKL from March 4 to 7, 2026.